Root cause analysis case interview for Product Management Role How to solve Root cause analysis question? RCA is very common nowadays for Product Management interviews. Before we know how to solve RCA problems, we should first know what is it? why this question is being asked at first place? RCA( R...
Audience Engagement Techniques - Video Marketing Purpose: Leverage Video Content and Reach New Audiences Video has surpassed blogs and infographics as the most famous content strategy media. There are several causes for this: It's adaptable. You can make YouTube videos, put them on your site, share...
Audience Engagement Techniques - Podcasting Purpose: Leverage Audio Content and Reach New Audiences Although audio is technically a media type or channel rather than a technique, consumers aged 12 and above are listening to online audio content at unprecedented levels, according to a content format...
Branding and Awareness Techniques - Brand Extensions Purpose: Expand Into Tangential Markets for Increased Awareness When a well-known company utilizes its name to move its products to a new industry or uniquely alter a consequence, this is known as brand extension or brand stretching. This is a hi...
Branding and Awareness Techniques - The Surround Sound Method Say Yes to New Adventures Surround Sound Marketing is a digital marketing strategy that allows your target audience to find your product or service through third-party search results such as review sites or listicles. It works best when ...