Inside Netflix’s Strategy: Profile of Kate Arnold, Global Communications Lead The Netflix Transformation: How Kate Arnold Helped Redefine an Industry Netflix is a beloved brand, celebrated for revolutionizing how we consume media. Yet, back in 1999, this now-iconic company was on the brink of failur...
How to Test Business Viability: Proven Methods for Market Success Testing Business Viability: Ensuring Your Product Works for Your Business Creating a product that customers love and your engineers can build is a significant achievement. However, this is only part of the battle. To ensure long-term ...
Testing Feasibility: Methods, Benefits, and How to Get It Right Testing Feasibility: Ensuring Your Product Ideas are Buildable When we talk about validating feasibility, the engineers are really trying to answer several related questions: Do we know how to build this? Do we have the skills on the te...
Quantitative Value Testing Techniques Unlocking Insights: Mastering Quantitative Value Testing Techniques for Product Success While qualitative testing is all about fast learning and big insights, quantitative techniques focus on collecting evidence. We gather data that can range from statistically ...
Qualitative Value Testing Techniques Uncovering the Why: Mastering Qualitative Value Testing for Product Success Quantitative testing tells us what's happening (or not), but it can't tell us why, and what to do to correct the situation. That's why we do qualitative testing. If users and customers ar...