Discovery Techniques Overview: Essential Tools for Modern Product Teams Discovery Techniques Overview In the realm of product discovery, no single taxonomy perfectly categorizes all techniques. Various methods apply to multiple situations, and it's crucial to have a flexible framework. Here, I'll sh...
Principles of Product Discovery: Navigating Critical Risks and Validating Ideas Principles of Product Discovery Product discovery is a crucial process that addresses key risks associated with product development: Will the customer buy this or choose to use it? (Value risk). Can the user figure out h...
Alex Pressland's Impact on BBC's Product Analytics: A Deep Dive Pioneering Change: The Story of Alex Pressland and the BBC I have to admit, I have a soft spot for the BBC. They've been around for nearly 100 years, yet they've embraced technology and the internet relatively early. I've seen so many a...
Product Evangelism: Selling the Dream Product Evangelism : How to Drive Adoption and Growth Product evangelism, as coined by Guy Kawasaki, is "selling the dream." It's about helping people envision the future and inspiring them to help create that future. Whether you're a startup founder, a CEO, or ...
Enhancing Product Team Objectives with the OKR Technique Product Team Objectives The Objectives and Key Results (OKR) technique has proven to be highly successful in technology product organizations of all sizes. While OKRs are versatile and can be used by anyone in any role, the way they are applie...