Best Practices for Existing Product The first best practice for managing a company's product portfolio is concentrating on its strategy and ensuring that the product lines are aligned with it. When the existing product lines were first formed, this best practice was most likely an integral element ...
Best Practices for Disruptive Growth When a company adds an entirely new product category to its portfolio or brings new technology to current product lines, this is known as disruptive growth. An expanding global economy has aided disruptive change—and, by extension, portfolio growth. Firstly, enc...
How to add New Product to Portfolio? For any Product Manager, new products will often make their way to you. It will be essential to understand the product and strategize the launch accordingly. What should be kept in mind while dealing with a new product? Let's find out. Two effective best practic...
Key Metrics every Product Manager should know! A product manager takes care of the product from its ideation till the release of the product. But, this journey does not stop here. As a Product Manager, it is also essential to understand how the product is performing in the market. But how does one ...
Because the product manager position has only been around for a few decades, what it includes will differ from firm to organization. However, traditional roles and responsibilities have begun to emerge. Because there are overlaps in what these roles might cover, a product manager may be a glorified ...